[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.sm-itko.cz\/nejlepsi-praxe-pro-b2b-vyhledavani-na-webovych-strankach\/#Article","mainEntityOfPage":"https:\/\/www.sm-itko.cz\/nejlepsi-praxe-pro-b2b-vyhledavani-na-webovych-strankach\/","headline":"Nejlep\u0161\u00ed praxe pro B2B vyhled\u00e1v\u00e1n\u00ed na webov\u00fdch str\u00e1nk\u00e1ch","name":"Nejlep\u0161\u00ed praxe pro B2B vyhled\u00e1v\u00e1n\u00ed na webov\u00fdch str\u00e1nk\u00e1ch","description":"Hledaj\u00ed n\u00e1v\u0161t\u011bvn\u00edci jehlu v\u00a0kupce sena, kdy\u017e p\u0159ijdou na va\u0161\u00ed webovou str\u00e1nku? Perspektivn\u00ed a nov\u00ed z\u00e1kazn\u00edci … ","datePublished":"2020-02-09","dateModified":"2020-02-09","author":{"@type":"Person","@id":"https:\/\/www.sm-itko.cz\/author\/#Person","name":"","url":"https:\/\/www.sm-itko.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/e4532b7f65738965bbad8697e5bd54c0628af7bffe8d3c856885c44d86978cee?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/e4532b7f65738965bbad8697e5bd54c0628af7bffe8d3c856885c44d86978cee?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"sm-itko.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"url":"https:\/\/www.sm-itko.cz\/nejlepsi-praxe-pro-b2b-vyhledavani-na-webovych-strankach\/","wordCount":393,"articleBody":"Hledaj\u00ed n\u00e1v\u0161t\u011bvn\u00edci jehlu v\u00a0kupce sena, kdy\u017e p\u0159ijdou na va\u0161\u00ed webovou str\u00e1nku? Perspektivn\u00ed a nov\u00ed z\u00e1kazn\u00edci mohou m\u00edt neut\u011b\u0161itelnou pot\u0159ebu n\u011bjak\u00e9 informace. Pokud ale nemohou nal\u00e9zt to, co p\u0159i\u0161li na va\u0161i webovou str\u00e1nku hledat, a to jednodu\u0161e a rychle, tak se jednodu\u0161e p\u0159estanou d\u00edvat a odejdou.\u00a0A p\u0159esn\u011b to je d\u016fvod, pro\u010d mus\u00ed b\u00fdt personalizovan\u00e9 v\u00fdsledky vyhled\u00e1v\u00e1n\u00ed nab\u00eddnuty s\u00a0bleskovou rychlost\u00ed a pro\u010d je to tak moc kritick\u00e9. Vyhled\u00e1v\u00e1n\u00ed je nejpopul\u00e1rn\u011bj\u0161\u00ed funkc\u00ed na internetu pro v\u00fdrobce, a je nejv\u011bt\u0161\u00edm indik\u00e1torem \u00famyslu vyhled\u00e1vaj\u00edc\u00edho, kter\u00fd si n\u011bco kupuje od distributor\u016f. Webov\u00e9 str\u00e1nky jsou nyn\u00ed kritickou p\u0159ednost\u00ed, kter\u00e9 mohou p\u0159\u00edmo ovlivnit obrat byznysu.\u00a0P\u0159idejte se k\u00a0n\u00e1m, abyste se dozv\u011bd\u011bli o tom, jak spole\u010dnost Acuity Brands \u2013 nejv\u011bt\u0161\u00ed v\u00fdrobce osv\u011btlen\u00ed a syst\u00e9mu kontroluj\u00edc\u00ed osv\u011btlen\u00ed v\u00a0Severn\u00ed Americe \u2013 kompletn\u011b p\u0159ebudoval jejich webovou str\u00e1nku b\u011bhem pouh\u00fdch p\u011bti m\u011bs\u00edc\u016f. Andrew Crowder, viceprezident spole\u010dnosti Enterprise Architecture \u2013 Web bude zase sd\u00edlet strategii jeho t\u00fdmu p\u0159i prov\u00e1d\u011bn\u00ed podstatn\u00e9ho imperativu, s\u00a0tipy na pl\u00e1nov\u00e1n\u00ed, nau\u010den\u00e9 poznatky a co \u010dek\u00e1 dal\u0161\u00edho ve vyhled\u00e1v\u00e1n\u00ed.\u00a0\t\tJak pl\u00e1novat a prov\u00e1d\u011bt velk\u00e9 webov\u00e9 str\u00e1nky\t\tPro\u010d strojov\u00e9 u\u010den\u00ed, um\u011bl\u00e1 inteligence a bezserverov\u00e9 prost\u0159ed\u00ed jsou kl\u00ed\u010dov\u00e9 k\u00a0nab\u00edzen\u00ed kvalitn\u00edho obsahu v\u00a0ka\u017ed\u00e9m p\u0159\u00edpad\u011b vyu\u017eit\u00ed vyhled\u00e1v\u00e1n\u00ed, poka\u017ed\u00e9\u00a0Acuity Brands \u2013 nejv\u011bt\u0161\u00ed v\u00fdrobce osv\u011btlen\u00ed a kontroln\u00edch syst\u00e9mu osv\u011btlen\u00ed v\u00a0Severn\u00ed Americe \u2013 kompletn\u011b p\u0159ebudoval svou str\u00e1nku vedouc\u00ed ve vyhled\u00e1v\u00e1n\u00ed pouze b\u011bhem p\u011bti m\u011bs\u00edc\u016f. Andrew Crowder, viceprezident Enterprise Architecture-Web bude zase sd\u00edlet strategii jeho t\u00fdmu pro prov\u00e1d\u011bn\u00ed kritick\u00fdch \u00fakon\u016f, s\u00a0tipy na pl\u00e1nov\u00e1n\u00ed, nau\u010den\u00e9 poznatky a co \u010dek\u00e1 dal\u0161\u00edho ve vyhled\u00e1v\u00e1n\u00ed.\u00a0Registrujte se je\u0161t\u011b dnes pro webin\u00e1\u0159 :\u201cB2B nejlep\u0161\u00ed praxe pro webov\u00e9 str\u00e1nky: nab\u00edzen\u00ed u\u017eivatel\u016fm toho, co cht\u011bj\u00ed, kdy\u017e to cht\u011bj\u00ed,\u201c produkov\u00e1no Digital Marketing Depot a sponzorov\u00e1no spole\u010dnosti Coveo.                                                                                                                                                                                                                                                                                                                                                                                                "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Nejlep\u0161\u00ed praxe pro B2B vyhled\u00e1v\u00e1n\u00ed na webov\u00fdch str\u00e1nk\u00e1ch","item":"https:\/\/www.sm-itko.cz\/nejlepsi-praxe-pro-b2b-vyhledavani-na-webovych-strankach\/#breadcrumbitem"}]}]